Promote your Business & Attract Top Talent using Video Marketing

Video marketing can be used for everything from building customer rapport, to promoting your brand, services, or products. Additionally, video marketing can serve as a medium to help recruit the best talent in the market.

A video will bring your business to life by explaining your products & what it’s like to work in your business. It’s such a powerful tool to use when looking for new business or employees. – video will help your business connect with potential customers & employees instantly.

Video is the bridge that links what you say to who you really are, allowing potential employees to peer behind the curtain and get to know you, your business, and your teams.

• Videos boost information retention. If your potential customers hear something only, they’re likely to retain about 10% of that information three days later; by contrast, if what they hear is accompanied by relevant imagery, they’ll retain an average 65% of that information three days later.
• In 2022, video content will account for an estimated 74% of all online traffic. Video content engagement has skyrocketed in recent years. Would-be customers love video, which means good video marketing will engage and attract more customers.

• Email subject lines that include the word “video” see a 19% increase in open rates, and a 65% boost in click-throughs.

• Four times as many candidates would prefer to watch a job video than read a job description.

If your business or team is growing rapidly or you simply want to explain to potential customers & employees what your business does, creating a company video is the answer.

Contact GCS and we’ll create videos that will bring your business to life and engage & attract new customers and employees.